On-page SEO is one of the only content that you have full control over in SEO. Today, I'll take you through a page less SEO list. We will be using this list to continually increase search volume, so stay tuned. [Music] What has happened recently with SEO? Here Sam Oh uses A hrefs , an SEO tool that can help you increase search volume, research competitors, and gain an edge. Now if you're unfamiliar with on-page SEO, it's basically the practice of "optimizing" web pages to help them rank higher in search engines. Although the work on the page may not be enough to rank in competitive conditions, it is the basis for a higher Google ranking and website traffic.